The Blueprint's Core Services

Learn more about why we use these high intent channels

SEO

PPC

Local SEO

Local Ads

law firm search local
SEARCH ENGINE OPTIMISATION

SEO

SEO is the art of achieving higher rankings in Google’s organic search results.

The benefits:

  • Cost-effective long term when compared to paid ads
  • Sustainable results that can last forever once gained
  • Brand awareness and establishing yourself as an expert
  • Improved website usability and user experience
PAY PER CLICK

PPC

Pay Per Click is used by Google Ads. Paid ads appear at the top of search engine results pages when users search for keywords related to your services.

The benefits:

  • Rapid results as soon as your campaign begins
  • Highly targeted campaigns ensuring your ads reach the right audience
  • Flexibility in budget allowing you to manage your spend
  • Transparent campaigns with measurable ROI
law firm search ads
law firm search local
LOCAL SEARCH

Local SEO

The Maps Pack is triggered when a local search is initiated, displaying relevant businesses on a map.

The benefits:

  • High intent traffic from users searching in your area
  • Drives customer reviews, increasing your credibility
  • Improved local visibility and presence
  • Sustainable results that last after being earned
LOCAL SERVICE ADS

Local Ads

Paid local ads appear at the very top of the search results, above the Map Pack. This also occurs when a search has local intent.

The benefits:

  • The most prominent positions on the search engine results page for local search
  • Drives high intent phone call enquiries
  • Rapid results that are easily measurable
  • Just like PPC campaigns, you can adjust your spending
law firm search local ads
OUR CLIENTS

Testimonials

Discover why our clients love working with us.

4/5
"Carried out a full analysis and review of the SEO and key word strategy for a client. We found their analysis to be very detailed, comprehensive and very useful in helping us to determine where we should focus our attention."
D McArthur
Marketing Manager, Metis Law Limited
5/5
"Great professional service, friendly client interaction and wonderful results. Highly recommended to local businesses looking to improve their online presence"
JORDAN SHAW
Team Coach at Aston Business School
5/5
"Sam has been very helpful, proactive. He is clearly very knowledgeable and trustworthy. He has made good, steady progress. "Rome wasn't built in a day" but I can see that his work is having real effect in just four months, so far."
CAROLINE MOORE
Director, Medical Solicitors